Search results for " Mark"
showing 10 items of 4118 documents
Motivations, engagement and adoption of e-WOM in restaurants.
2022
Resumen El objetivo del presente trabajo fue estudiar el efecto que tienen las motivaciones para consultar y escribir e-WOM sobre el compromiso con el e-WOM y la influencia de dicho compromiso en la adopción del e-WOM consultado. Para analizar estas relaciones, se realizó una investigación empírica aplicada en el contexto de los restaurantes. El ámbito geográfico fue Ecuador, con una muestra de 461 consumidores. Se utilizó un modelo de ecuaciones estructurales y se validó la cadena de relaciones. Los resultados confirmaron las relaciones entre estas variables; además, se presentaron implicaciones académicas interesantes para profundizar en el estudio sobre el compromiso con el e-WOM, así co…
¿Cómo afecta la innovación en la satisfacción y la lealtad hacia el establecimiento minorista?
2021
Resumen En el presente estudio, se examinó el concepto de innovación en el sector minorista y se definieron sus relaciones con otras variables, como la satisfacción y la lealtad, tradicionalmente vinculadas con el establecimiento minorista. Para lograr los objetivos planteados, se delimitó un modelo teórico sustentado en la literatura, que se contrastó mediante un estudio empírico utilizando un cuestionario estructurado ad hoc aplicado a una muestra de 510 clientes de establecimientos de alimentación. El análisis de los datos se desarrolló mediante la técnica de regresión por mínimos cuadrados parciales. Los resultados permiten proponer un conjunto de recomendaciones para la gestión, fundam…
The Importance of Empowerment in Entrepreneurship
2017
Empowerment comes at a time when global competition and change require people to take initiative and be innovative. Based on the active, persistent, and change-oriented behaviors associated with psychological empowerment, the chapter states that empowerment can contribute to entrepreneurship. The dimensions of empowerment that suggest a theoretical and empirical link with entrepreneurial behavior are discussed. Several propositions regarding the interplay between empowerment and entrepreneurship are formulated. The chapter describes paths to promote empowerment and entrepreneurship in applied context and suggests future directions to advance research on empowerment in the field of entrepren…
From EFTA to EC/EU and Back to EFTA? The European Economic Area (EEA) As a Possible Scenario for the UK-EU Relations After Brexit
2018
Brexit is announced to take place and it appears, that the most probable scenario for the UK is the “Norway-Option”, i.e., to (again) become a member of the European Free Trade Association (EFTA) and join the EEA. The chapter identifies the major claims of the leave-campaign to analyse, whether by doing so, the Brexit proponents will achieve what they campaigned for. Furthermore, the paper explains the functioning of the EEA, exploring the potential changes for the UK, the EU, and the EEA/EFTA.
Analysis of salivary detection of P16INK4A and RASSF1A promoter gene methylation and its association with oral squamous cell carcinoma in a Colombian…
2019
Background Epigenetic factors play a fundamental role in the etiopathogenesis of oral squamous cell carcinoma (OSCC). This study evaluated if salivary detection of P16INK4A/RASSF1A gene promoter methylation might be linked to the clinical/histological features of OSCC in a Colombian population. Material and Methods Methylation-specific polymerase chain reaction (MSP-PCR) was used to detect the methylation frequency of P16INK4A/RASSF1A genes in DNA obtained from whole saliva collected of 40 healthy controls (HC) and 43 OSCC patients. Determination of the clinical performance of MSP-PCR assay was based on standard algorithms derived from two-way contingency table analysis. The association of …
Top-of-Atmosphere Retrieval of Multiple Crop Traits Using Variational Heteroscedastic Gaussian Processes within a Hybrid Workflow.
2021
In support of cropland monitoring, operational Copernicus Sentinel-2 (S2) data became available globally and can be explored for the retrieval of important crop traits. Based on a hybrid workflow, retrieval models for six essential biochemical and biophysical crop traits were developed for both S2 bottom-of-atmosphere (BOA) L2A and S2 top-of-atmosphere (TOA) L1C data. A variational heteroscedastic Gaussian process regression (VHGPR) algorithm was trained with simulations generated by the combined leaf-canopy reflectance model PROSAILat the BOA scale and further combined with the Second Simulation of a Satellite Signal in the Solar Spectrum (6SV) atmosphere model at the TOA scale. Establishe…
Micro-PIXE/PIGE analysis of Palaeolithic mammoth ivory: Potential chemical markers of provenance and relative dating
2014
Abstract Micro-Proton Induced X-ray and Gamma-ray Emission (micro-PIXE/PIGE) provide non-destructive methods for the evaluation of the major, minor and trace element compositions of archaeological material. The current study applies micro-PIXE/PIGE analysis to mammoth ivory artefacts from four Palaeolithic sites (Abri Castanet, Vogelherd Cave, Grottes de la Verpilliere I and II) in France and Germany in order to assess the effectiveness of this approach to material older than 30,000 y BP. It has thus far not been established whether such methods of analysis can yield results of scientific and archaeological interest on ivory material that has undergone such extended periods of diagenesis. T…
Characterization of recent marks produced on fossil bone surface during sullegic and trephic processes and their influence on taphonomic studies
2018
Different taphonomic processes throughout the history of a fossil assemblage may preserve, modify or destroy, particular palaeobiological traits, but these processes always increase taphonomic information of the past. Similarly, fossils are affected during later stages of taphonomic history, i.e. excavation, preparation, study and storage of fossils, known as sullegic and trephic phases. Tools used during excavation and preparation of fossils can damage them and produce marks on their surface. Some of these recent marks highly mimic taphonomic marks produced before excavation. Both modern and fossil marks lead to misinterpretations and erroneous conclusions when similarities are not clearly…
Growth patterns and life-history strategies in Placodontia (Diapsida: Sauropterygia)
2015
Placodontia is a clade of durophagous, near shore marine reptiles from Triassic sediments of modern-day Europe, Middle East and China. Although much is known about their primary anatomy and palaeoecology, relatively little has been published regarding their life history, i.e. ageing, maturation and growth. Here, growth records derived from long bone histological data of placodont individuals are described and modelled to assess placodont growth and life-history strategies. Growth modelling methods are used to confirm traits documented in the growth record (age at onset of sexual maturity, age when asymptotic length was achieved, age at death, maximum longevity) and also to estimate undocum…
Technology generation to dissemination: lessons learned from the tef improvement project
2018
Indigenous crops also known as orphan crops are key contributors to food security, which is becoming increasingly vulnerable with the current trend of population growth and climate change. They have the major advantage that they fit well into the general socio-economic and ecological context of developing world agriculture. However, most indigenous crops did not benefit from the Green Revolution, which dramatically increased the yield of major crops such as wheat and rice. Here, we describe the Tef Improvement Project, which employs both conventional- and molecular-breeding techniques to improve tef—an orphan crop important to the food security in the Horn of Africa, a region of the world w…